The All-in-One Content & Marketing System for Health + Fitness Coaches
THE FIT CREATIVE CO.
No more staring at a blank screen, guessing what to post, chasing trends, or wondering how to get people into your programs. With plug-and-play templates, content systems built specifically for coaches, and a strategy that actually works, this is your shortcut to a fully booked business without burning yourself out in the process.
The Fit Creative Co Marketing Membership
let me introduce you to...
At Fit Creative Co., we give you more than content.
You need strategy. Systems. Results.
At Fit Creative Co., we don’t just hand you content, we give you the tools to grow a brand that stands out and a business that converts.
Emily went from not knowing how to get her audience to engage with her let alone get into a sales conversation to generating 46 messages just off of one post!
Katie used one of our done for you captions. With zero stress and no fancy editing, her Reel hit 27k views and brought in 3 new coaching clients. Now she’s using our plug-and-play captions and graphics to consistently attract leads—without burning hours trying to figure out what to post.
Lisa who thought she had to post every single day to grow her audience until she learned that better messaging was the key. Instead of churning out more content, she started posting less but with intentionality, turning her posts into lead-generating machines.
sound like something you need?
Whether you’re showing up once a day or once a week, you’ll have a system that works with your life, not against it.
Every caption, post, and strategy inside the membership is designed to do ONE thing:
Turn your followers into paying clients.
No more content that just looks good. We’re here to help you build trust, fill your program, and hit consistent income goals with proven systems that work as long as you work it!
We give you a full client attraction system—from lead magnets to DM scripts to belief-shifting carousels and story prompts.
Fit Creative Co. gives you everything you need to market your coaching business with confidence, so you can get back to doing what you love: transforming lives.
This isn’t just a content dump.
You didn’t become a coach to spend hours in Canva or second-guess every post.
Ready to Stop guessing, start signing more clients?
Here's What You Can Expect in The Fit Creative Co.
get the inside scoop
$128
Monthly Payment Of
Heck yes! I'm in!
ready to make a move?
$647
TIER 1
Monthly Payment Of
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The reason you need high-converting Instagram story templates is that it’s another way for you to attract potential customers who might not have seen your reels. This gives you a chance to double or even triple your leads each week and, as a result, gain more clients to help you 10x your income much faster. This means that instead of making 5 sales a month, you could make 20 sales with the same amount of “work” done, doubling your daily profit.
High Converting Story Set Templates
Caption equations that aim to convert your readers
These lead magnets are designed to spark interest, build trust, and get the right people into your DMs ready to work with you. Each one ties into a timely topic your audience actually cares about, making it easy to promote in your posts, stories, and reels. The result? A steady stream of new leads every single month, so you can focus on converting, not chasing.
Monthly done-for-you lead magnet that aligns perfectly with that month’s content strategy
so you’re always attracting fresh, qualified leads without starting from scratch
And it’s these captions that are responsible for generating multiple leads for EACH post. And that’s exactly what you're going to get.
All you do is just copy and paste the captions, fill in the blanks, hit post and see leads flood in.
You’re Also Getting Decision Driven
Caption Templates
Leah is getting MORE engagement than ever before and another client generated THREE potential clients off of one post!
These content pieces are built using my proven “High-Performing Scroll-Stopping” formula designed to grab attention, drive engagement, and make social media work for you.
You don’t have to worry about creating graphics, come up with ideas or think about what videos to film, nor do you have to write a single caption. All you need to do is plug your brand and program details into the template, and it’s ready to go.
No Writing, No Guesswork, Just Content That Attracts Leads and Drives Results
A look at what's included
These strategic posts are crafted to stop the scroll, spark curiosity, and make your ideal clients raise their hands and say, “I need this!” But we don’t stop there. You’ll also get the exact DM roadmap that shows you how to turn those hand-raisers into paying clients with message prompts, follow-up flows, and word-for-word scripts that feel authentic and actually convert. It’s the perfect one-two punch: content that pulls leads in and a proven system to close the sale, without ever feeling salesy.
signature Honeypot Post Strategy and our exact DM roadmap
A simple, high-converting content formula designed to attract leads on autopilot
Email templates can make engaging your audience and selling your program one of the simplest and most effective tools in your arsenal. But the key isn’t just writing any email, it’s having templates that are optimized to:
- Grab attention immediately.
- Build trust & rapport with your audience.
- Include strategic calls to action that drive sales.
When you have these winning templates, you’re not just sending emails; you’re delivering content that has the potential to make you thousands in sales, day after day.
Magnetizing Email Templates
Kim’s shared our copy/paste follow-up email sequence is already working! She’s signed up several leads and has two new clients ready to get started.
You’re Going To Get Done-for-You Graphics and High-Converting Captions
$128
Monthly Payment Of
Heck yes! I'm in!
ready to make a move?
$647
TIER 1
Monthly Payment Of
TIER 2
You don't HAVE to do #allthethings. Working together will mean you get a strong marketing strategy that works to attract your dream clients, without the headache or trying to figure out how best to accomplish it on your own.
I work with health and fitness coaches that are passionate about making an impact on the world.
Growing up, I struggled with compulsive exercising, constant calorie counting, ultimately leading to anorexia which then became bulimia. It wasn't until I found CrossFit that I really learned the truth to fueling my body to perform.
These days, I think it’s really hard for young women to find resources on how to be healthy and how to workout, all without eating under 1200 calories a day and spending hours on the treadmill.
This is why I've made it my mission to make sure I can help amplify the voices of these online health coaches who are looking to change the current trajectory of what a “healthy female” should look like, how they should workout, and what they should eat.
You with me?
I'm Michelle. Social Media Strategist here to help you take things to the next level.
Just like a strong nutrition + fitness plan, the plan is just the 10% but actually doing it is 90% of the work. This membership is made for ambitious coaches who are willing to put in the work and want to be surrounded by strong women supporting you every step of the way.
Accountability and Support
Your DMs are either crickets or they are full of your friends and family. You want to build meaningful relationships with your audience but you don't know where to start, how to find leads, or how to lead conversations into conversions.
A Proven Lead Generation Framework
You know socials is where most of your leads are coming from, but you know you can do a better job of reaching your audience. You're ready to trade the overwhelm not knowing what to post for paid clients and sales.
A Strategic Content Strategy
we only use the best, most up to date strategies no matter what algorithm changes come our way
If You're Looking To Level Up Your Social Game, You're In The Right Place
You just want someone to do the work for you. You literally want someone to just implement (then checkout our done for you services 😉).
You don't have a clear offer and you're still in the beginning stages of being a coach. This is for those that have a coaching business and are very clear on what they offer, they just need help when it comes to selling!
You're not one to ask for help when you need it. The ones who will be successful are the action takers that get messy, implement, and know when to ask for help.
I'm not a mind reader but I'm here to help if you ever do hit a bottleneck!
This is not for you if...
An online fitness or health coach looking to create a unique brand to attract your dream clients.
Ready to skyrocket and grow your business, you're not afraid to get your hands dirty and put in the work.
You've seen some success but you feel like if you don't post a reel a day, you're out.. and you know there's a better way to level up, you just need a clear strategy on how
This is for you if you are...
The Fit Creative Co. requires a 3 month commitment and from there, it' month to month. This membership is created for the Coach that is willing to put in the work to build their online presence and understands that a marketing strategy takes time. Just like how your clients can't get results from just going to the gym and eating healthy for 30 days, same idea. If you consistently show up using the strategies we teach and implement, you WILL see results. We're not here for the "shiny object coach" who's always looking for the next best thing.
Just like reaching your health + fitness goals, it's about using a proven framework, putting in the work, and committing to the process.
This membership is made specifically for the health and fitness industry. We don't give you a bunch of content for you the "save" for another time. Each month has a clear theme and strategy to implement that gives you clear actionable steps to connect with your audience and build on your relationships.
I'm a big believer in not just teaching you the strategies but actually IMPLEMENTING. After all, if you're just constantly learning but never actually doing.. then you're not going to see results.
Not to toot my horn, but I'm the sh*t when it comes to disruptive marketing and sales, but everything is a team effort. Nothing is ever guaranteed but I've had multiple clients who have seen massive growth ($) through our program! It all boils down to effort, implementation, and coming to office hours to ask questions!
If you're not sure, no worries, let's hop on a call!
My goal isn't to ever sell you on a call. It's a time for us to get to know each other and so you can learn all the details and gain the clarity you need when it comes to making a big decision! I'm here to give you answers! Just send me a DM on Instagram!
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Select your question and scroll down to see the answer!
frequently asked Questions
I can tell you've put so Much blood sweat and tears into this -- each week just keeps getting better.
I've been coaching for 2.5 yers and have been working my ass off with SLOW growth (which is totally fine) but I'm ready for MORE growth.
The things you are teaching and the way we are implementing are things I've NEVER done in all my time coaching so I'm really excited to continue it all.
I've had SO much action in the DMs that just keeps rolling and I feel like I'm really getting to know my peeps.
The last two weeks I've been putting in those question polls that Michelle had us do at the DM office hours.
That's a game changer. I've had SO much action in the DMs that just keeps rolling and I feel like I'm really getting to know my peeps. Even some of the lurkers are commenting more. A little overwhelming sometimes from all the conversations but then responding back with questions from the script Michelle has given has been so helpful!
The content pieces are great! Ive had 6 calls in the past two weeks and 5 signed!
My business is BOOMING right now! All of the messaging is on point and I have calls left and right!